My Tradie Site

Google Ads
for Tradies

Growing your trade business, click by click.

Ready to take your trade business
to the next level?

Google is the first place your customers go when they need a local tradie. So how can you guarantee they see your business at the top of the results? The answer is Google Ads!

Google Ads is a pay-per-click tool that ensures your business is on the first page in the search results. Our Google Ads specialists at My Tradie Site are here to set up clever campaigns that get your phone ringing. A flexible and high-reward platform, Google Ads can be customised to your preferences, meaning you have complete control and the best chance of success!

What a Google Ads campaign
could do for your business

As a trade business, you need a steady influx of new customer leads. Gone are the days when referral business was enough to fuel your success. A digital marketing strategy is a great way to help you achieve your goals – leading to a better local presence, more leads, and, ultimately, more revenue!

So why are Google Ads campaigns an ideal solution for the trade sector? Well, unlike other forms of advertising that take time and patience, Google Ads allows you to instantly position your business at the top. With our digital advertising team leading your Google Ads account and ensuring the best possible return on investment, you can generate awesome results at an affordable cost.

Drive Results with Effective
Google Ads Management

Google Ads can be a powerful tool for tradies but it has to be done right. Without the proper strategy and execution you run the very real risk of wasting your hard earned money on advertising that doesn’t deliver. Here’s how we make it work for you:

Marketing for Tradies

Tailored Strategies

No two tradies are the same, so we build a strategy that fits your business goals. Whether you want more local leads or bigger, high-value jobs, we tailor your ads to attract the right customers and maximise results.

Website for Tradies

Smart Keyword Targeting

To increase your online visibility your business needs to show up in front of people actively searching for your services. By targeting specific keywords that align with your potential customers search queries we make sure you get seen by the right audience.

Website for Tradies

Local Searches

We know you don’t want to waste time travelling miles for your next job. We actively target potential clients within your preferred service area to generate leads from local customers.

Website for Tradies

Effective Ad Copy

The right ad copy stands out in Google search results, increases click through rates, and makes the best use of your ad spend so you’re not wasting money on clicks that don’t convert.

Website for Tradies

Landing Page Optimisation

Increasing website traffic is one thing, but paying customers are what make the difference to your bottom line. We design high converting landing pages designed to bring in more calls and more jobs.

Website for Tradies

Proactive Management

Google Ads isn’t set and forget. We continuously monitor performance, test new strategies, and refine targeting to keep your ads competitive and cost-effective.

Trades we work with

Plumbers

Electricians

Builders

Carpenters

Painters

Landscapers

Mechanics

Locksmiths

Bricklayers

Roofers

Arborists

Other Trades

Ready to get started?

Speak with a member of the My Tradie Site team today and learn more about how we can help your trade business.

What do our
Google Ads campaigns include?

Word of mouth won’t cut it anymore. While you may be relying on traditional advertising methods like referrals or flyers, this can only get you to a certain point. If you want to be known as the go-to tradie in your local area, an SEO strategy is essential. At MyTradie Site, we go beyond rankings, ensuring you have the best chance of being found and hired.

Here are some of the things we can include in your digital strategy:

Setting up your Google Ads account

Instant traffic flow, coming from users searching for your keywords

Access to all results from your campaign on the Google Ads platform

Aim to increase your online leads clients and your bottom line

Custom Google Ads Strategy tailored to your industry and location

Recommend a Google ads budget that will deliver results

Communication with your dedicated Campaign Manager

Benefit from our decades of extensive industry experience with Google Ad campaigns

Why choose
My Tradie Site?

Marketing for Tradies

Real Results Matter Most

Our main focus is getting results for your website. Our Google Ads campaigns focus on your business goals to bring in more trade projects and more revenue.

Website for Tradies

We’re Google Ads Specialists

You know that quality means everything in the trade industry. At My Tradie Site, Google Ads is our craft and we work tirelessly to provide only the best quality service. We have over a decade of proven results, and we’re excited to share our expertise to help your trade business thrive.

Website for Tradies

We’re Always Data-Driven

At My Tradie Site, we love data because numbers don’t lie! We keep a close eye on your numbers and analyse ways to strengthen your Google Ads campaign from start to finish.

Have a question about tradie Google Ads?

How do Google Ads work?

Google Ads works on a bidding system where you compete against other businesses that are also running Google Ads for a particular search term or keyword. There’s a lot to consider in managing a successful Ads campaign, including average cost per click, daily Google Ads budget, keyword competition, ad content, negative keywords, quality score, landing pages and more, which is why working with an experienced team is so important.

Which is better, SEO or Pay-Per-Click (PPC)?

Both methods yield amazing results for our clients. When it comes down to which advertising option is better for your business, your target audience and marketing goals are important to consider. Both options will put your business on the first page of Google. SEO focuses on helping you rank higher in organic search results which involves investing in a longer term strategy. Google Ads campaigns provide instant results, placing you at the top of the search results page but come at a higher cost.

How do I know how my Google Ads for tradies campaign is performing?
Each month, we send detailed reports so that all clients can see the tangible results of their campaigns. These reports include a dashboard with all the SEO and Google Ad results that update in real-time and fortnightly communication with your Campaign manager about your campaign’s performance and any changes they need you to make to your website.
Why can’t I see my Google Ad when I Google myself, even though I have an Ads campaign running?
This is a common concern our clients have, and as tempting as it is – don’t google yourself. There are several reasons your Ads might not show up when you search, including geographical, keyword and past-user behaviours. We recommend using the Ad Preview and Diagnosis Tool on the Google Ads page if you’re concerned about this. When you use this tool, you can see what your ad looks like without the risk of impacting statistics or ad relevance.
What is the difference between Google Ads and Google Adwords?
There is no difference. Google Ads is the updated term that has replaced the outdated term ‘Google Adwords’.
What is the difference between PPC and Google Ads?
Pay-per-click (PPC) refers to an online advertising platform where a business pays a nominated amount each time a user clicks on the ad. Google Ads is Google’s form of PPC where the ad space (the place where the ads are displayed) is on the search engine results page (SERP).
How much does Google Ads for tradies cost?
You pay nothing for your website to be advertised – payment is only for the clicks on your Ad. You have complete control over how much of your marketing budget you wish to put behind this, so don’t worry about racking up extensive bills each month. So you’ll have a Google Ads management fee and Ads spend. View our packages here.
Do I Need To Understand How Google Ads Work?

Not at all – we know you’re too busy running your business to learn all the technicalities of Google Ads. Your campaign is run by a dedicated, Australian based account manager who will take care of everything. We’ll explain everything in a clear and easy to understand way so you’re kept in the loop with what we’re doing, where your money is being spent and how the campaign is performing.

Our tradie clients

Diamond Tree Valley Service
Darnic Australia Industries
DE Glass
Fluro Electrics
Kendall Construction Group
Output Electric Group
Diamond Tree Valley Service
Darnic Australia Industries
DE Glass
Fluro Electrics
Kendall Construction Group
Output Electric Group
Diamond Tree Valley Service
Darnic Australia Industries
DE Glass
Fluro Electrics
Kendall Construction Group
Output Electric Group
Perkins Exterminators
Powerlink Electrics
PPM
RJR Bin Hire
RV Wifi
SECTIGHT Electrical & Security
Perkins Exterminators
Powerlink Electrics
PPM
RJR Bin Hire
Fluro Electrics
SECTIGHT Electrical & Security
Skylights WA
SS Hire
Supreme Heating
Tekplex Solutions
Total Joinery Supplies
Totally Frameless

What our clients are saying

Let’s grow
your tradie business together!

Partner with My Tradie Site today.

If you’re actively searching for ways to get more tradie clients, we have the solution to help you! Google Ads are an excellent option for tradies who want their phone ringing now! Contact us today to launch your campaign.

(03) 8402 0250 Enquire Now