SEO For Tradies
Send more high quality traffic to your website and get more online leads with search engine optimisation.
Generate More Business With Tradie SEO
Any tradesperson can own a website, but when it comes down to it – if it isn’t generating traffic, it isn’t bringing you any new leads or revenue!
With such a high volume of tradies operating their own business, you need a strategy that will help your website appear at the top of every search engine and stand out from the crowd. SEO for Tradies is how we can take your tradie website from nowhere to number #1 online.
Search Engine Optimisation (SEO) uses Google’s ranking system to boost your business to page one. This means that when someone searches for your service in their local area, your website appears as the solution. Getting your business in front of the right audience is the first step to securing each new trade job – and with over 10 years of experience in helping plumbers, electricians, builders and other tradespeople all across Australia, tradie SEO does exactly that.
At My Tradie Site, we have a simple three-step process that is easy to follow for even the newest of tradie SEO beginners. Our process includes enhancing your local presence (so you become the tradesman of choice), getting you more leads (increased website traffic and engagement), and finally increasing your revenue (the best step in our opinion)!

Word-Of-Mouth Alone Won’t Cut It Anymore
SEO is your tool to increase your online presence so new customers can easily find you, bringing in more revenue in the long run. We have a team of SEO specialists ready to show you a world of possibilities for your business. We understand it can be an overwhelming process, but working with us to optimise your tradie business with SEO guarantees that your online presence and bottom line will skyrocket. With so many trade businesses already under our belt, we know what it takes to get your business ahead of the pack in your local area.
Can SEO Help Tradies & Contractors Get More Leads?
Digital marketing tools are no longer optional when it comes to promoting your business. At My Tradie Site, our SEO experts live and breathe our trade (marketing), so you can dedicate all your energy to your business. When you work with us, we promise you’ll notice the following improvements:
- Bringing your target audience direct to your website
- Recognition as the leading business in your area
- Ranking high on Google for your primary keywords
- See your website’s conversions with our premium reporting tools
- New client and revenue growth
- Move you towards the top of google for your main keywords
- Transformed website with SEO for tradies – drawing more leads

Why is Local SEO Important for Tradies?
As a trade based business, your primary target customers are locally based. Data shows that 97% of users search online for a local business with 54% searching for a local business at least once a month. Local SEO optimises your website to rank higher for location based search queries, specifically targeting potential customers in your area. With 80% of local searches resulting in a conversion, local SEO is one of the strongest digital marketing strategies your business can invest in.

Ready To Learn How To Differentiate Your Trade Business Online?
For an SEO campaign to work, there needs to be an overarching goal behind the strategy. We will help you see where your business fits in with your current competitors and how we can change that. Our analysis will cover:
- How your website is performing
- Find gaps in your business compared to competitors
- Understand where you rank and why in the local search results
- Learn what needs to be changed to get ahead of the competition
- Create a digital strategy, and a plan to increase your online presence and success
- Review your website speed and opportunities to enhance it
We strive for your business to bring in more leads and for you to enjoy more money in your back pocket. There is no guesswork when you work with us; we will scour the web and find out what your website is missing to boost your income to new levels.
Using our data and research, we will look at your business against other tradies in your industry to find out how to improve your online visibility to new clients. Our competitor analysis is the solution to your SEO needs, so book your free website analysis to get started.
Which Tradies Do We Work With?
At My Tradie Site, we work with a variety of different tradies to help them promote their businesses online, including:
- Plumbers
- Concreters
- Builders
- Electricians
- Carpenters
- Bricklayers
- Landscapers
- Plasterers
- Roofers
- Painters
- Handymen
We help tradies to improve their visibility online, so that potential customers can easily find them when they need their services. Our SEO services can help tradies to attract more leads, and ultimately generate more business. If you’re a tradie looking for ways to improve your online presence, then give us a call today. We would be happy to discuss our SEO services with you in more detail.
Proven SEO Results For Our Recent Tradie Clients
Melbourne Architectural Steel
259% increase in organic users after just 3 months
Total Joinery Supplies
198% increase in organic users coming to the website
Temple Locksmiths & Security
237% increase in new users coming to the website
Melbourne Architectural Steel
259% increase in organic users after just 3 months
Total Joinery Supplies
198% increase in organic users coming to the website
SEO Is Our Trade

Real Results
Matter Most
Our main focus is getting your business results. All our SEO campaigns have your goals at the centre to create a unique campaign to set your trade business up for success.

We Stay Ahead
Of The Game

We’re SEO
Specialists
Frequently Asked Questions
What is SEO?
Search Engine Optimisation (SEO) is a digital marketing service that optimises your visibility on the search engine results page. SEO campaigns can target users searching for terms related to your services or business by using specific keywords. To put it simply, when someone searches for the key services you provide, they are directed to your website. Let’s say someone is searching for ‘Plumber Diamond Creek’. They will type in their query and get a range of businesses to choose from. Unless your business is on page one, it is highly unlikely you will be considered. That’s why SEO for tradies is so important – it ensures your business is the answer to your audience’s problem. If you’re not on page one, you’re nowhere!
How do you measure SEO success?
The main measures used to track the success of your SEO campaign include website rankings, website traffic and conversions. By increasing your brand’s awareness, you increase your authority within your industry and your online presence for potential clients. For tradies, this means more clients (and more revenue).
How much does SEO cost?
Each SEO for tradies campaign is tailored to the business, depending on your marketing requirements. If you want to know specific pricing, contact our helpful team and we’ll provide a custom SEO quote for your trade business!
How long does it take for SEO to work?
What’s the difference between SEO and Google Ads?
The simple answer is SEO is earned marketing and Google Ads are paid marketing. Google Ads operates on pay-per-click, meaning every time someone clicks your link with Google Ads, you pay a fee. Google Ads instantly place your website on page 1, whereas SEO provides you with sustainable and more cost-effective results to keep you there. SEO and Google Ads can be used together to achieve a comprehensive overall marketing plan for your business. If you’re not sure which digital marketing service is right for your trade business, we encourage you to book a call with our team. We offer SEO for tradies and Google Ads for tradies so you can get a customised service that works for your business.
Why Google?
92% of all online searches use the Google Search Engine so tailoring your SEO to Google search results guarantees more traffic and more leads. Google also offer a suite of tools and features that can be used to implement, execute and monitor a successful marketing campaign including Google My Business for local SEO, Google Analytics and Search Console for performance tracking and Google Ads for paid advertising.
How do I tell if my SEO campaign is successful?
When you engage My Tradie Site for professional SEO services, you will receive a monthly report that shows you exactly what is happening with your campaign. Your campaign manager will provide regular updates and communication in whatever method works best for you.
How is My Tradie Site different from other SEO companies?
At My Tradie Site, we are an SEO agency that specialises in all things trades. We understand the ins and outs of the trade industry, making us fully equipped to help you improve your online presence. We know what your clients want and need to hear about the services, providing you with the most straightforward approach to your business. If you want to see our past client campaigns in action, look through our gallery.
I want to invest in digital marketing, but I don’t have a website yet. Can you help?
You’re in luck! Not only do we have a range of digital marketing tools for tradies to improve their online presence, but we also offer all-inclusive website design for tradies. You can’t be a master of all trades – let us take care of your website so you can get back to the important stuff.
Do you offer packages with SEO and Google Ads?
Sometimes just using one digital marketing strategy doesn’t achieve the desired results. By using multiple marketing tools your business can benefit from multiple types of brand awareness. We offer a complete digital marketing package if you’re looking to promote your business. Find out more here.
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